Hey there !
I’m Anis, CEO at Sqwad. I am the one in charge of all the “other” pending items.
Originally from Rabat, I moved to Paris to study Engineering before moving to the Bay Area for a Master’s at UC Berkeley. I worked as a Management Consultant for 5 years at Kearney in the San Francisco office 🌁 where I helped brands make the most out of eCommerce. Working as a consultant involved a lot of travel which I really enjoyed. I had the opportunity to work in 4 different continents with colleagues from all around the globe.
I am today enjoying my time reinventing brand partnerships with Mehdi and Mohcine at Sqwad.
Favorite brand: Nike
Favorite eCommerce website: Italic
Favorite collab: McDonald’s x Burger King
Weirdest thing bought online: plant sensor
Being spoiled with growing up and living in countries with the best cuisine, I am a real foodie with a major in French patisserie. If looking for a good patisserie you can always reach out, and I can share with you my curated shortlist 🍰.
If not busy trying a new restaurant/bakery you can find me trying to compensate for my sweet tooth by running or swimming.
As an avid traveller, as you guessed it I plan my trips around the 4 meals of day (yes, “le goûter” is a real meal). But the first thing I do when visiting a new country, is wandering in a supermarket. I love discovering new products and looking at what people buy and eat. I find it the best way to learn quickly about a new culture.